While I haven’t worked directly with dietary supplement brands, but I have worked with brands in adjacent wellness and performance-focused spaces where health, hydration, and lifestyle messaging are central to the product. Through that work, I’ve collaborated on content that needed to balance  credibility and clarity with an aspirational and informed tone. I made it a priority to make sure messaging felt informative without feeling overly promotional. 

Ensuring that a design is production ready starts early in the process, making sure our communication is thought out and our brand system is applied. From there, I reliable design systems and previous creative experience take over to bring the work together before I do a full production pass: file setup, export specs, platform requirements. If the brand evolves or feedback comes in, I document updates so future assets stay aligned.

My social-first approach begins with understanding the platform in our audience. Each post has a purpose that drives its look and feel while appealing to the standards of the platform we’re trying to succeed on.  From there, I like to design in a problem-solving manner, creating posts and ideas centered around performing what the brand needs most. I communicate strongly and design with flexibility in mind. I’m ready to reimagine and repurpose for wherever the content goes.