As Co-CEO of Digital Wealth Society at UNT, I regularly organize and attend campus events — from networking mixers to educational workshops with 50+ attendees. I handle everything from event promotion on social media to on-the-ground coordination. I've also attended numerous campus org fairs, Greek life events, and student-led pop-ups across the Dallas-Fort Worth area. I know how to draw a crowd through strategic IG Stories, TikTok teasers, and word-of-mouth through my campus network. I'd love to bring that same energy to promoting Blo Blow Dry Bar events and pop-ups on campus.

I'd launch a multi-channel campus buzz campaign. First, I'd create eye-catching TikTok and IG Reels showing a "glow-up" transformation — before and after the blow dry — using trending sounds to maximize reach. Then I'd leverage my campus network at UNT by promoting through student org group chats, campus events, and word-of-mouth. I'd also create Instagram Stories with a swipe-up promo code to track conversions. As Co-CEO of Digital Wealth Society, I know how to build hype and drive real results through authentic content that resonates with college students.

TikTok and Instagram are my strongest platforms — I'm most comfortable creating short-form video content (Reels, TikToks) and Instagram Stories/carousels. I also create content for YouTube Shorts and Reddit. My handle is @leeliquidity across all platforms. I shoot on an iPhone 15 Pro and edit with CapCut Pro and Adobe Premiere Rush, so I can deliver polished content optimized for each platform's format and algorithm.