Interview Questions
Research Partners Group
Research Partner: Athletic Wear Superfans

Do you have their app downloaded?
No, but I am willing to do so.
Research Partners Group
Research Partner: Athletic Wear Superfans

Of your favorite brand from (Alo, Adidas, Hoka, and Athleta) do you follow them on social?
I follow Nike, Adidas, and Under Armour.
Research Partners Group
Research Partner: Athletic Wear Superfans

Which of these brands are you a fan of, subscribe to emails ,etc? (Hoka, Athleta, Alo, Adidas). And why are they your favorite?
I love looking through my Nike newsletters, partly due to the presentation of the product, as well as their brand voice which gives off a sense of empowerment. Despite that, I also feel that Under Armour's conciseness and instant shop options also let me enjoy my browsing experience.