Dallas

During my time as an intern for Seen, a startup app focused on connecting people through shared experiences, I helped increase user engagement and drive new sign-ups by assisting with outreach campaigns and refining the app’s onboarding process. I collaborated with the team to test promotional strategies, gather user feedback, and create content that highlighted the app’s community-driven purpose. More recently, I took on managing the Instagram account for the SMU Mentorship Program, where I focused on building awareness and encouraging new sign-ups through consistent posting, storytelling, and visually engaging designs. Both experiences taught me how to connect with audiences in meaningful ways and turn interest into active participation.

To engage potential customers for a brand like No Scrubs, I would focus on creating meaningful, in-person connections that reflect the brand’s values. I would engage with students and community members through events, pop-up tables, and collaborations that encourage people to learn about the brand in an authentic and approachable way. Hosting small activities like interactive challenges, giveaways, or conversations about confidence and self-expression would help create a sense of community around the brand. By taking the time to connect with people personally and share the story and purpose behind No Scrubs, I could inspire genuine interest and build lasting relationships that go beyond a simple introduction.