I’m very comfortable going around campus to conduct interviews—it’s honestly one of my favorite types of content to create! I love connecting with students, getting spontaneous and authentic reactions, and turning everyday campus moments into something fun and relatable. Because I’ve done a lot of on-campus interviews through my sorority’s marketing and social media work, I’ve gotten really comfortable approaching people, keeping the energy positive, and making them feel at ease on camera. It’s such a great way to capture the real voices and personalities that make campus life special.

My typical turnaround time depends on the scope of the project, but I’m usually very quick and efficient once I receive a brief. For most short-form content like Reels or TikToks, I can brainstorm, film, and edit within 2–4 days while ensuring the content aligns with the brand’s goals and aesthetic. If the concept requires coordination (like interviews, multiple locations, or styled shoots), I usually deliver within 5–7 days to allow time for scheduling and revisions. I pride myself on being organized and communicative throughout the process, I make sure to meet deadlines while keeping the creative energy and authenticity that make the content engaging.

Over the last 3 years as my sorority’s Marketing & Social Media Coordinator, I’ve created a lot of short-form content (TikToks, Reels, Instagram Stories) that engages the campus community. I especially enjoy doing humorous, trendy content and short interviews on campus, because those allow personality and relatability to shine, which builds connection and trust.

https://www.tiktok.com/@texaskappas/video/7462488426697215262?lang=en

https://www.tiktok.com/@texaskappas/video/7379109232265776426?lang=en