If your social media is a blank slate, the first thing I’d do is create a mockup of your feed so we can visualize the look and feel together. From there, I’d work with you to build out three content pillars — the key themes and topics that will guide your posts and storytelling. We’d also decide on the overall vibe of the account — how you want it to look, how you want your audience to feel when they land on your page, and what kind of community you want to build. I am a social media manager and I usually go through these first few steps over some zoom calls and great conversations! Would love to hop on a call, send over my portfolio , and talk about my past work.

For video editing, I primarily use CapCut, which allows me to create polished, engaging content optimized for TikTok and Instagram. For graphic design, I’m skilled in Adobe Creative Suite (Photoshop, Illustrator, InDesign) as well as Canva for quick-turn visuals. For scheduling and content management, I’ve used tools like Later and Planoly to organize campaigns and maintain a consistent posting flow.

One piece of content I’m especially proud of is helping Alec’s Culture Cup ice cream go viral with a completely organic post. I shared it on my second TikTok account, and it gained over 600k views, driving real traction for the brand and even inspiring others to post their own videos in response. I love creating content that not only performs but also sparks community engagement — and I’d be excited to bring that same creative energy to building momentum for LAMBI. https://www.tiktok.com/@theladiesloungexo/video/7491583816142834990