The Red, White, & Blueberry would fit well into my gym and government internship lifestyle content, as well as my Fourth of July traveling later this summer. Naturally, this drink would fit well into my wellness routine whether that is beginning my morning before my internship with an Unwell beverage, going to the gym with my sister and sharing an Unwell beverage with her, or being able to share my love for the Unwell products with my family and friends on the Texas beaches!

https://www.tiktok.com/t/ZTBy8aUVD/

https://www.instagram.com/s/aGlnaGxpZ2h0OjE4NDgxMjE3MDUwMDYyMTMx?story_media_id=3863783322865966377&igsh=eHVkY2J5dmV4enoy

The authenticity of my content lies in its ability to showcase aesthetic visuals while also showcasing the main ideas of brands or myself. A lot of my personal content is of myself, my college and sorority experiences, concert/entertainment life, and traveling. My content's authenticity stems from these experiences that I aim to document on my platforms. I am mostly active on Instagram with most of my content; however, I have had many relevant professional internship, sorority, and social media UGC content experiences that have developed my ability to create content on all social media platforms, as well as adjust for expectations of other brands.

My area is a small town, which would make sampling efforts off campus easy to access. Through our town square in Georgetown, TX, I would successfully be able to sample ColourPop for tourists, students, and citizens of Georgetown. On campus, with Southwestern University's small population, it would be successful to sample products in organizations and towards the student body as I would be able to gather more accurate results of the success of the product.