A time I effectively represented a brand was when Bubbly Skincare came to sorority row and partnered with my chapter, ADPi. They gave us free samples to try out and asked me to post about the product on my socials in a way that matched their brand — fun, fresh, and aesthetic. I made sure to create content that reflected the look and vibe of Bubbly by keeping it clean, bright, and positive. I tagged both the brand and my chapter to help build visibility and trust. It wasn’t just about posting a product. I was mindful of how I communicated the brand's message through my tone, visuals, and captions. Because of the way I showcased the partnership, other chapters on the row started getting involved too, which helped Bubbly gain even more traction across campus. I loved being part of that early exposure and using my platform and community to help a brand grow. It showed me how much of an impact intentional and on-brand content can have when it’s authentic and well-executed.

I’d keep it real and personal when talking to event attendees. I’m literally the kind of person Koia is made for. I’m young, active, and I care about what I put into my body. I’m always looking for clean, plant-based protein that actually tastes good, and Koia checks all the boxes for me. So when I talk about it, it’s not forced. It’s something I actually use and love, and I’d make that clear when connecting with people. I’d start conversations by asking what they’re into. Whether they have certain fitness or health goals, or just want something that’s quick and clean without a ton of sugar or weird ingredients, I’d meet them where they are. From there, I’d show them how Koia fits into what they’re already looking for. I want people to feel like they’re talking to someone who gets it, not just someone handing out samples. If they see someone like them enjoying Koia, it makes it easier to trust the brand and try it out for themselves. On top of that, I’d keep the energy fun and interactive. Maybe have a flavor vote, quick taste test reactions for socials, or little giveaways that make it easy to post and share. But at the core, it’s about making the experience feel human. My goal is for people to walk away thinking, “Okay wait… that was actually really good, and I liked her energy.” That’s what sticks.