Isabelle McCoy Profile Image

She/Her

Isabelle McCoy

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I am a sophomore at Syracuse University studying Marketing. I have an affinity for using the power of social media to allow brands the chance to get their message out to students like me!

I am a sophomore at Syracuse University studying Marketing. I have an affinity for using the power of social media to allow brands the chance to get their message out to students like me!

My Socials

Endorsements

Verified

Recently Active

UGC Creator

Campus professional

About Me

Syracuse University

Syracuse, NY, US

marketing management

Class of 2028

Syracuse, NY, USA

Skills

Content creation
Canva
Time management

Interests

Social media
Business
Marketing

Brands I Follow

Bounce
Home From College
Cherry Creative
Legendary Foods
Dr Praeger's
Brainly
+22

My Portfolio

Interview Questions

Hammitt

Hammitt - Content Creation

Hammitt Profile Image

What type of social media content do you enjoy creating the most?

I most enjoy creating content that highlights the routines, practices, products, and everyday habits that help me feel like my most true and happiest self. I love producing short-form videos that feel intentional and personal — whether that’s a morning reset, a “what’s in my bag,” or a day-in-the-life moment that subtly showcases a product as part of a real routine. The content I create is always rooted in authenticity. Instead of positioning products as standalone features, I naturally integrate them into the lifestyle they support. I focus on how something fits into a routine, enhances confidence, simplifies a process, or elevates an everyday experience. For a brand like Hammitt, I would love to create content that shows how the product moves with me throughout my day — from campus to meetings to content creation — highlighting not just the bag itself, but the lifestyle and mindset it supports. My goal is always to make viewers feel inspired, connected, and able to envision the product as part of their own routines.

Gopuff

GoPuff Ambassador

Gopuff Profile Image

Are you willing and able to create a gopuff account, place an order with a promo code, and enjoy goodies on gopuff?

Yes, absolutely! I am fully willing and able to create a GoPuff account, place an order using a promo code, provide proof of completion, and authentically showcase the experience. As a marketing student and content creator, I understand the importance of clearly demonstrating the customer journey — from download to checkout to unboxing — in a way that feels seamless, exciting, and relatable. I would highlight the ease of ordering, the value of the promo code, and the instant-gratification element that makes GoPuff such a go-to for busy college students. I’m excited to not only enjoy the goodies, but to strategically capture the full experience in a way that drives engagement and conversion.

Gopuff

GoPuff Ambassador

Gopuff Profile Image

What orgs are you involved in on campus?

I’m actively involved in Pulp Marketing, UGirl, and Tri Delta, and each organization connects me to a different, highly engaged segment of campus life. Through Pulp Marketing, I collaborate with other driven marketing students on brand strategy, creative campaigns, and real-world projects — which means I naturally think about content through a strategic, performance-driven lens. With UGirl, I’m part of a strong community of ambitious, social, and highly connected women on campus. It’s an incredible network for organic word-of-mouth buzz and authentic peer-to-peer influence. As a member of Tri Delta, I’m embedded in a large, socially active organization where convenience-driven services like GoPuff are genuinely part of everyday life — from chapter events to late-night study sessions and weekend gatherings. Being involved across professional, social, and community-focused orgs allows me to tap into multiple audiences and create content that feels natural, relatable, and widely shareable across campus.

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