Irina Lukanov Profile Image

Irina Lukanov

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I create conversion-focused UGC, not just aesthetic content. My videos are designed to hold attention, clearly demonstrate product benefits, and feel native to ads, which helps brands drive stronger p...

I create conversion-focused UGC, not just aesthetic content. My videos are designed to hold attention, clearly demonstrate product benefits, and feel native to ads, which helps brands drive stronger performance from their paid campaigns.

My Socials

Endorsements

UGC Creator

About Me

Northern Illinois University

Class of 2011

Graduated

Lake Zurich, IL, USA

Interests

Fashion Brands
Glow Ups
Digital marketing

Brands I Follow

Klar Labs
Yes Day World
drinkkyckcoffee.com

Interview Questions

wearIQ

UGC Content Creator for Bob & Brad at Home Physical Therapy Products

wearIQ Profile Image

How would you INCORPORATE Bob & Brads products into your routine?

I would incorporate the Bob & Brad tools into my routine in a very practical, “everyday problem-solution” way so it feels natural—not forced or overly promotional

wearIQ

UGC Content Creator for Bob & Brad at Home Physical Therapy Products

wearIQ Profile Image

What social media platforms are you most comfortable creating content for?

Tiktok

ICYBOX

UGC Content Creator for Instagram & TikTok

ICYBOX Profile Image

What type of short-form video content performs best on TikTok and why?

Short-form video that hooks fast, feels real, and delivers a clear payoff in seconds

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