fide
Content Creators (Food)
Please describe the type of content you create and provide your handle. Thank you !
Very interested in creating food related content, constantly reviewing restaurants and making different meals for others
Sourse
Social Media Intern
What is a wellness or beauty brand that has great social media presence? What sets them apart?
A wellness brand that has great social media presence is Gymshark, as they are disruptive and stay on trend making sure to turn around content that is relevant to current pop culture eg. Barbie movie. It targets its different audiences in varying ways. For example, its Womens strategy is more focused on aesthetics and uses situations that most females can relate to to sell their products. A good example of this is their recent instagram post which uses copy like ''smoother than your legs after an everything shower" and ''lets you breathe unlike the clingy guy in your DMs", to sell their leggings. This is a great example of targeting the correct audience as these messages clearly appeal to a female Gen Z audience.