H
She/Her/Hers
Hope
I’m an advertising major at The University of Florida, and am also pursuing a minor in Innovation. I love to go on adventures with friends and take film pictures.
I’m an advertising major at The University of Florida, and am also pursuing a minor in Innovation. I love to go on adventures with friends and take film pictures.
About Me
University of Florida
Class of 2023
Gainesville, FL, USA
Interests
Fashion design
Social media
Event planning
Interview Questions
Partytrick
Community Intern
What's one way to build a strong community with the Gen Z demographic?
Social media is only increasing and Gen Z is actively using it. Through social media you are able to learn about your consumers, build connections, interact on a personal level, and promote your product. I would recommend a strong social media front with giveaways, promo videos, and photos explaining what the brand is about to create a strong community with the Gen Z demographic. It is also important to keep in contact by responding to messages, staying active, and keeping up with trends.
Partytrick
Brand Culture Intern
What's the most important aspect when building out a brand's culture and consumer persona?
Thinking about the end user and constantly keeping them in mind throughout the creative process. It is vital to think about who will be using your product, where they will be using it, how they will interact with the brand, etc. This will allow you to properly build out a brand's culture and consumer persona.
Home From College
H\FC Campus Team Member
What is one strategy Home From College can use to grow to even more student users in Q1 2023?
Have ambassadors of Home From College set up a table in a highly foot trafficked area of campus. They can pass out merchandise and QR codes to scan that have more Information on H/FC. This way, students are able to see that people like them are apart of this program and they can learn more about it from a direct source.