First of all, I am a HUGE fan of Barebells and have been eating them for years. I especially love the Creamy Crisp flavor when I heat it up in the microwave for 15 seconds and sprinkle some sea salt on top of it (it sounds a little weird, but trust me, it tastes like a warm brownie and is DELICIOUS). I am a member of the Texas Pom Squad at UT, which is a huge part of my life. I feel like I am constantly running around from practice to class to games to appearances, and Barebells is an essential part of my everyday routine and makes it possible for me to get done what I need to during the day. I’m constantly on the move and don’t always have time for full meals! Hitting my protein goals is really important to me, and I’m always looking for options that are easy to grab and actually keep me going. It’s one of those things I always keep in my bag because I know I’ll need it at some point during the day. I love making videos on TikTok going throgh my day and showing all of my behind-the-scenes Pom content, so adding in Barebells to the content I am already making would feel super natural!! Being active and consistently sharing that lifestyle is something I'm super passionate about and makes me a strong fit to represent Barebells in a way that feels genuine and relatable.

I’d engage an audience by showing how Barebells fits into my real college life, especially a busy, active schedule like mine. I'm constantly on the go from practice, workouts, classes, and social plans. I think the best way to get people to try Barebells is to show them how easy it is to grab and go without overthinking nutrition. On social media, I’d post casual, behind-the-scenes content like what I’m grabbing when I'm in a rush. I love content that feels like “come with me,” whether that’s a day in my life, what’s in my gym bag, or fueling before game days. I think when people see a product that is consistently shown in real routines, it feels more reliable and like something they can trust. In person, I’d lean into the organizations I’m already part of, like Pom and Chi O. Sampling Barebells before practice, at team hangouts, or during sorority events makes trying the product feel effortless and super exciting for everyone involved! People are way more likely to try something when a friend hands it to them! My goal would be to make Barebells feel like the obvious, go-to protein option for busy college students!!

I’d lead sampling by making it feel like something people are genuinely excited to be part of, not just something they’re handed on the way to class. On campus, I’d tie sampling into moments that already exist, especially with Texas Pom. For example, before games or appearances, I could have ColourPop products out while we’re all getting ready together so teammates can try them in real time. That way, people actually see how the products look when they are in use. It also naturally turns into content when we film game day videos or dancing clips with the products already on. With Chi O, I’d love to host a sisterhood or self-care night where everyone gets to try different ColourPop products, swatch shades, and take pictures or videos together. Sampling in that kind of setting feels fun and social, and it makes people way more likely to talk about it and post because they’re already hanging out with friends. Off campus, I would bring the products to things like getting ready before dinners or nights out, where makeup is already part of the routine. Overall, I’d focus on making the sampling feel effortless and exciting and not forced!!