I would lead sampling efforts by hosting fun, interactive events with my Kappa Delta sisters, both on and off campus 💖. On campus, we could set up pop-up tables at student events or common areas with ColourPop products for students to try. Off campus, we could create Instagrammable sampling experiences at local coffee shops or community spaces, combining demos, giveaways, and social media promotion to get products into hands while creating excitement and engagement 💄✨.

I would engage my audience by creating content on TikToks and Instagram Stories 💄✨, showcasing ColourPop products through tutorials, swatches, and fun, creative looks to inspire and connect with followers.

I love ColourPop for its affordable, high-quality, and cruelty-free makeup that allows everyone to experiment with bold colors and creative looks 💄✨. I also appreciate how the brand is inclusive and trend-forward, constantly releasing fun, innovative products that inspire self-expression. Their collaborations and wide variety of shades make it easy to find something for every style and personality, which is something I truly admire.