I create hooks by focusing on curiosity, relatability, or surprise within the first 2–3 seconds. I often start with a bold statement, a question, or a quick visual that makes people stop scrolling. Using trending sounds or text overlays to emphasize the hook also helps grab attention immediately and keeps viewers watching.

On my channel, one successful concept I did was a ‘Top 5 Gaming Glitches This Week’ series. I combined trending sounds with quick, punchy edits, added text overlays for humor, and asked viewers to vote on their favorite glitch in the comments. It boosted engagement and got a lot of shares because it was timely, fun, and interactive

I’m pretty familiar with gaming trends and UGC content — I actually ran my own channel for a while where I followed new gaming trends, created edits, and experimented with different formats to see what grabs attention. It gave me hands-on experience with what works and keeps audiences engaged.