I would make sure that Saint James is everywhere. Tailgates, club meetings, and tabling on the quad would all feature Saint James iced tea. Since it is the spring semester, I would like to incorporate spring sports like baseball and softball.

I would focus on my instagram through stories. I would show my drinks throughout the day with links to order from amazon. Also, I would utilize my TikTok by posting daily vlogs and GRWM that highlight the Saint James teas I drink throughout the day. I have already made a couple TikTok videos showcasing Saint James and would love to continue.

I’d introduce Saint James as a refreshing iced tea that actually tastes clean and real. It’s the kind of drink you grab between classes without feeling guilty. I am a member of Alpha Delta Chi, a sorority at the University of Alabama. This puts me in a great position to reach other college students. I also volunteer with an organization with other college students called Youth for Christ.