To find potential customers for Spring Cash, I would leverage both my existing networks and active research. I can start by reaching out to brands I’ve already worked with or connected with through my own content platform, as well as scanning LinkedIn connections to find founders, CEOs, and CFOs. I would also identify brands selling in major retailers like Target, Costco, Nordstrom, Walmart, and Whole Foods, as well as growing Shopify and DTC brands, particularly those actively launching products or expanding distribution. Social media can also be a valuable source, using hashtags for industry specific tags to find engaged, scaling brands. Personalized outreach is key, referencing a brand’s recent launch, store partnership, or social post in a DM or email makes the message feel relevant and actionable. My approach treats this role as a connector position, introducing brands to a solution that helps them grow while leveraging my skills in audience engagement, messaging, and relationship building to drive action.

I’m a content creator with a growth focused background and experience driving engagement and action for brands. I’ve built my own content platform from the ground up, growing an engaged audience and partnering with brands to create authentic, conversion driven content that reaches the right target audience. This experience has taught me how to connect with people, communicate value clearly, and motivate action skills that translate directly to outbound growth and outreach. I also create content for Sittercity, developing messaging targeted to parents and caregivers to build trust, highlight the platform’s value, and encourage sign ups. This role gave me hands on experience translating brand goals into content that drives real results. Previously, I was a Content Intern at TripBFF, where I supported growth initiatives by testing messaging hooks, formats, and strategies to see what resonated with users, refining content based on performance metrics. While I don’t have traditional sales experience, my work has consistently required the same skills, identifying the right audience, communicating value, and driving action. I’m excited about the Growth Intern role because it combines outreach, relationship building, and performance based growth, and I’m confident I can help Spring Cash connect with qualified consumer brands.

1. Day in the life content Showing how Benny naturally fits into everyday routines like work, workouts, or errands.

2 “Things Benny doesn’t do” style videos Short, text based videos highlighting what sets Benny apart in a confident, anti marketing way.

3. First sip / honest reaction videos Capturing real reactions to the taste and feel of Benny to build trust and authenticity.