I think that my approach to this is very indirect. I try to always be my true self in videos and keep my energy and personality in them. I know that when I see other people being themselves in videos and not being judged or not caring if they are it makes me feel a lot more comfortable. There is always someone out there who is like you or in a similar situation and so I love to help people have someone they can relate to. I also always try to comment something positive about someone's video.

I have worked through the tiktok shop with many brands. One of my best preforming videos was for a jewelry brand. I made a video unboxing and creating a jewelry stack of the day around the necklace I got. While I was doing this I was talking about how nice the brand and their costumer service was and how all of their products with authentic sterling silver but still an affordable price. I chose to do this type of video because I do a lot of get ready with me or pick out an outfit with me videos and I thought it would align with my content and audience. Another well preforming video of mine was for a breast collar for my horse. In this video I just simple showed off the product and highlighted its key features. The last example is of a water bottle company. For this video I told viewers about why they needed the water bottle. I talked about how it aligned well with my lifestyle and needs which is very similar to my followers.

I am a college student and so I can show how I am able to prioritize a healthy breakfast even as a busy college students with Mush overnight oats. I can walk through my morning and talk about how I love this product as a quick but nutritious breakfast and how it is perfect for my schedule as a college student. I also could engage my community on campus by making a video running into my friends on campus and giving them Mush on our way to class while explaining that it is a very nutritious breakfast but perfect for on the go