Poparazzi
Product Testing Focus Group
What is one creative concept that you think would resonate and excite students about Poparazzi?
making profiles for one another with photos they think are your best as opposed to what you think are your best
Poparazzi
Product Testing Focus Group
If you were the marketing manager for Poparazzi, describe where you would focus the majority of your resources for a fall launch on your campus?
I would focus on realistic and relatable student models, warmth as individuals are starting to get warm for the fall season, and creating the right atmosphere to get people exciting!
NEWNESS
Beauty Advisory Panel
What do you think should change with the current state of social media?
I believe that many beauty standards displayed on social media are unattainable due to editing, and face-tuning. I believe that this can be changed by displaying realistic individuals in advertisements, posts etc.