One example was when I worked as a social media manager for Electrcast Records promoting an artist’s new album release. I worked directly with the artist and a team of around four graphic designers to create content tailored to her story, inspirations behind the album, and overall aesthetic. We created teaser posts, countdowns, behind the scenes style content, and engaging graphics across social platforms to build anticipation before the release. I helped coordinate the content calendar and made sure everything felt authentic to the artist while also being engaging for audiences. The campaign performed well because the content felt personal and interactive rather than overly promotional, which helped increase engagement leading up to the album launch

I use Depop the most. I like how it mixes fashion and how sellers build their own style and brand through content. It also connects really well with TikTok and Instagram trends, which makes it exciting from a social media perspective too.

I stay organized with clear communication, quick responses, and tracking deadlines/content needs. I try to build positive relationships while making sure each creator feels supported.