She/Her
Francesca Smith
Hi! I'm a Marketing major looking to go into Social Media Marketing. I love making lifestyle content on TikTok and I'm focused on growing my platform and working with my favorite brands!
My Socials
Endorsements
Verified
UGC Creator
Campus professional
About Me
The University of Massachusetts Amherst
Amherst, MA, USA
Business Administration in Marketing
Class of 2028
University of Massachusetts Amherst, Commonwealth Honors College
Bachelor of Business Administration in Marketing
Class of 05/2028
University of massachusetts amherst
Business Administration in Marketing
Class of 05/2028
Boston, MA, USA
Skills
Interests
Brands I Follow
My Portfolio
Interview Questions
Vidovo
Influencer Outreach Intern
Describe your approach to onboarding new partners efficiently.
In-person contact is extremely important to me!! I am a very outgoing person and would be happy to schedule calls with people, one-on-one, to solve problems rather than only communicating through email. If I were to have any questions or need assistance, I would prioritize timely communication with a supervisor so I can best help our client. I would be sure to answer any questions, provide relief, and describe all of the benefits of our services to them as a company.
Vidovo
Influencer Outreach Intern
How would you identify influencers that align with a brand’s values?
I love doing my own content research on apps like TikTok and Instagram. As a Marketing major, I have many creators in mind who consistently land brand deals with large companies and have a lot of influence over their audience. I see a large difference between a "content creator" and an "influencer". To me, an influencer is someone who is connected with their fanbase, has high consistent engagement on their content, and incorporates brand products seamlessly into videos. I would prioritize someone with a more intimate fanbase than someone with a larger following, who doesn't have as much engagement. I would also look at the niche, products, and target audience of the brand to choose an influencer who matched the brand's values.
Painterland Sisters
Mindful Morning Yogurt Ambassador
Link any previous related tiktok or instagram content.