Doritos® Dinamita®
Brand Ambassador
What's one creative way to engage your community and increase brand awareness!
Organize a Dinamita Flavor Challenge on campus. This interactive and fun event not only introduces students to the new product but also generates excitement and social media buzz. Here's how you can execute this idea: Set up a visually appealing booth in a high-traffic area on campus. Use vibrant Doritos branding and create an inviting space with tables, banners, and promotional materials. Invite students to participate in a blindfold taste test challenge. Prepare small samples of Dinamita and a few other popular snacks, placing them on individual plates. Participants will be blindfolded and asked to identify the unique flavor of Dinamita. Create an engaging voting system, such as a large chalkboard or digital screen, where participants can cast their votes for their favorite flavor without knowing the results. Encourage them to share their experience on social media using a dedicated event hashtag. By turning the introduction of Dinamita into an interactive and entertaining experience, the Dinamita Flavor Challenge not only educates students about the product but also creates a memorable and shareable moment, driving increased brand awareness and engagement within the community.
Doritos® Dinamita®
Brand Ambassador
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