Right now, some of my favorite brands for content creation are Spotify, Netflix, and Fenty Hair, they’re all doing incredible work with creator-driven storytelling and authentic collaborations. I also love how Tirtir and Glossier work with micro-influencers to keep things personal and relatable. Brands like Sephora, Dyson, and Dunkin’ are great examples of mixing lifestyle content with strong community engagement, while Coca-Cola and Supergoop keep things bright, feel-good, and easy to connect with. I really admire brands that blend creativity, inclusivity, and authenticity, the kind that make people feel something real while still looking visually stunning.

As a trackster, I’d naturally capture “feel-good energy” by showing real moments of movement, speed, and focus—like warming up, sprinting, or celebrating personal bests. Quick cuts, upbeat music, and dynamic angles would highlight the energy and excitement, while my genuine enthusiasm shows how the drink powers an active lifestyle.

I really enjoy creating “day-in-the-life” and aesthetic content where I share my experiences trying new cafés, products, or trending activities. I also love unboxing videos and capturing moments that feel real, visually pleasing, and relatable. My goal is always to make content that’s engaging, authentic, and shareable while letting my personality shine through.