I'm currently involved in Student Union (SU) and Passion for Fashion at AUC. Through these organizations, I have connections with a diverse group of students, which would help me effectively promote the survey. Additionally, I can leverage social media and personal networks to maximize participation and engagement.

I have experience designing and structuring marketing content, including emails, as part of my studies in Integrated Marketing Communication. I understand the importance of crafting compelling subject lines, engaging copy, and clear CTAs to drive conversions. While I haven’t worked extensively with email campaign platforms in a professional setting, I am familiar with best practices such as segmentation, A/B testing, and personalization. I’m eager to apply these skills and learn more about building effective campaigns in Klayvio.

I don’t have a pre-existing campaign to share, but I’d be happy to walk you through how I would approach creating one for NightCap. For instance, I’d focus on crafting engaging subject lines, clear calls-to-action, and ensuring the design aligns with your brand's mission to prevent drink spiking.