My Portfolio
Interview Questions
Pound Cake
Graphic Designer for Social Media Campaigns

How do you approach maintaining brand consistency in your designs?
I approach brand consistency as a balance between structure and flexibility. I think it's important to keep a brand recognizable while still making content feel fresh and human. First, I base everything on the core brand elements: color palette, typography, tone, and overall mood. Before designing, I make sure I understand how the brand should feel to someone scrolling, for example: calm, bold, playful, supportive, etc. That emotional consistency is just as important as visual consistency.
Pound Cake
Graphic Designer for Social Media Campaigns

What experience do you have creating social media graphics? Please be specific (portfolio link, link to graphics, etc.)
A curated selection of social media graphics, event promotions, and campus-focused digital content designed to drive engagement and downloads.
Inner Journey: Mental Clarity
Campus Brand Ambassador

What are you involved with on campus that would be relevant to this position?
Sigma Phi Omega, TAG









