I’d plan content in advance using a calendar, batch-shoot and edit to stay ahead, and keep a bank of ready-to-post assets so I can stay consistent even on busy days.

I have experience creating short-form content for TikTok, Instagram, and other platforms, as well as UGC-style campaigns that blend authentic storytelling with brand goals. I handle concepting, filming, editing, and optimizing to drive engagement.

I’ve been a brand ambassador for several companies like Uber One, Happy Thursday (Molson Coors), Evry Jewels, and Curtsy. For each, I focused on driving awareness and engagement through campus activations, social content, and direct outreach. I loved getting creative — whether it was planning small events, styling product posts, or finding ways to make the brand feel relevant in real-life moments. It taught me how to build hype, stay on-brand, and connect with different audiences in a way that feels authentic.