Ani+Co.
Social Media Manager
What strategies do you employ to grow an organization's social media following and increase engagement with the audience?
I love using Instagram Reels and TikTok as a way to really increase an organization's social media presence. Additionally, small giveaways with a stipulation that they must tag friends and post on their story increases engagement and the brand's reach.
Ani+Co.
Social Media Manager
How do you adapt your social media strategy to target different demographics or international audiences?
I enjoy using a variety of strategies to reach different demographics. For example, I will use more slang terms or modern content strategies to reach a Gen Z demographic, but will make things a bit more formal when trying to reach an older demographic.
Ani+Co.
Social Media Manager
Can you describe your process for developing a social media content calendar?
I always like to plan content at least two weeks in advance, and I like to rotate between posting voiceovers, footage of the product itself, or even answering questions or comments. I will always post at least once a day at a beneficial time to get the most engagement,