My Portfolio
Interview Questions
The Vita Coco Company
Vita Coco Content Creator

How are you connected on campus? (clubs, Greek life, sports teams, student orgs)
None
The Vita Coco Company
Vita Coco Content Creator

How would you create high quality content with vita coco on your college campus?
To promote Vita Coco on campus, I would host a fun ‘Step Up for Hydration’ challenge, where students track their daily steps and can stop by designated hydration stations to enjoy Vita Coco as a refreshing reward. This would tie into students’ active lifestyles while emphasizing the importance of replenishing electrolytes throughout the day. Partnering with campus fitness clubs, intramural sports, and wellness events would help integrate Vita Coco into moments when hydration matters most. By combining an interactive, health-focused activity with the product’s benefits, we’d create a positive association that keeps Vita Coco top of mind for students.