She/Her
Erica Tovar
I'm a Sociology student at UCLA, and excited about how human behavior influences marketing. I'm passionate about exploring how it transforms consumer behavior and drives innovative strategies.
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UGC Creator
Campus professional
About Me
University of California, Los Angeles (UCLA)
Westwood, CA, USA
undefined, Digital Humanities
Class of 2027
Los Angeles, CA, USA
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My Clubs and Associations
UCLA REACH
UCLA USAC Transfer Student Representative Housing Committee
UCLA Girl Gains
UCLA Bruin Marketers
Interview Questions
SACHEU
SACHEU November Content Creators
What makes a TikTok makeup video engaging and authentic?
A TikTok makeup video is engaging and authentic when it tells a story that viewers can relate to. For example, I would do a day in the life college student style video showing how I incorporate makeup into my daily routine from morning classes to evening activities while highlighting the products naturally. This makes the content feel real, relatable, and visually appealing.
SACHEU
SACHEU November Content Creators
How would you showcase the durability of a long-wear makeup product in a short video?
I would showcase the durability of a long-wear makeup product by applying the lip stain before a workout and then showing that it stayed perfectly in place afterward, highlighting its long-lasting performance in a real-life scenario.
ciele cosmetics
Content Creator for ciele cosmetics
Please leave portfolio link or social media channel.
Instagram and tikTok: @ericagisellet