PARADE
Parade University Campus Rep
What is your favorite marketing campaign you've seen?
My favorite marketing campaign was the revival of Victoria's Secret models by Skims. This marketing campaign gained an abundance of traction and had everyone talking about it. By having these icons come together, it encouraged consumers to buy the brand because of the familiar faces in hopes of looking like them.
What's a question you've never asked someone, but know you'd appreciate the answer to?
When was the first time you fell in love?
In one sentence, what's the most important thing you consider when crafting a script for social media content?
The most important aspect when crafting a script is relatability; the audience wants to watch someone who is similar to them through their experiences, humor, and overall personality.