N/A

No

I approach authentic user generated content by starting with one question: would I actually stop and watch this? UGC only works when it feels real, not scripted. So I focus on natural lighting, real reactions, and conversational language that sounds like something you would text a friend. No over produced energy. Just honest experience. I also lead with the hook. The first three seconds have to feel relatable. Think “I was not expecting this to taste so good” or “Why is no one talking about this snack?” Most importantly, I center the creator, not the brand. The product should fit seamlessly into their routine so it feels discovered, not pushed. When the content feels like a genuine recommendation instead of an ad, that is when it converts.