I’m very comfortable creating casual social media content. I understand that authenticity resonates most with audiences, so I focus on capturing real, relatable moments rather than overproduced posts. Whether it’s Instagram, TikTok, or Stories, I can create engaging content that feels natural, reflects everyday life, and aligns with a brand’s voice.

I would host a “Campus Style & Study Lounge” pop-up where students can try on AVO apparel, take photos, and hang out in a relaxed, fun space — showing how versatile and comfortable AVO is for everyday campus life. I’m active in women in business, american marketing association, and active minds, which I would use to promote the event and connect with peers authentically, helping drive engagement and awareness.

My approach to onboarding new partners efficiently focuses on clarity, organization, and communication. I start by providing a concise overview of expectations, deliverables, and timelines, ensuring the partner fully understands the collaboration. I provide all necessary resources—brand guidelines, content examples, and step-by-step instructions—while maintaining open communication to answer questions quickly. I also track progress and follow up proactively, creating a smooth, professional experience that sets the foundation for a successful partnership.