1. The ingredients matter. While all natural labels have a great ring to them, the human body is a beautiful example of science and chemistry. I look for products that use science based approaches to fixing any concerns I have. 2. I also look for products that have established themselves well in marketing. I take pride in using beauty products that are safe, not only for me but for the planet. 3. Results are what it’s all about right? The products I use have to do what they are labeled to do. No one wants lies on a label.

I love dermalogica for their scientific research and data backed products. They work exactly as labeled with no misleading labels. They formulate their products with specific skin concerns in mind and use real, non toxic ingredients.