Interview Questions
Facile
Marketing & Social Media Intern for Facile Skincare

what brands do you admire in the social and marketing space: think events, activations & social presence!
Glossier has mastered influencer marketing and community engagement. They host pop-up events, launch parties, and use social media as a platform to interact directly with their audience, creating an inclusive and personal experience. Their consistent use of user-generated content, like reposting customer photos, helps build trust and a loyal fanbase.
Facile
Marketing & Social Media Intern for Facile Skincare

What is one social media trend you think will be big in the next 6-months?
Skinimalism: The trend toward "skinimalism" will continue to gain traction, with consumers opting for simpler, more minimalist skincare routines.
Facile
Marketing & Social Media Intern for Facile Skincare

What social media platform do you think is most crucial for a skincare brand to focus on and why?
The platform's algorithm allows skincare brands to reach a wide, targeted demographic through viral videos, trends, and influencer partnerships. Additionally, TikTok’s short-form video format is perfect for showcasing product benefits, tutorials, and transformations in an easily digestible and engaging way.