My Portfolio
Interview Questions
Chay Spirits
Campus Brand Ambassador for Chay Spirits

What social media platform do you think is best for beverage marketing and why?
I think TikTok is one of the best platforms for beverage marketing because short-form videos make it easy to show taste tests, recipes, and lifestyle moments that feel fun and shareable. Trends, challenges, and quick visuals help beverages go viral and quickly build brand awareness and engagement.
Chay Spirits
Campus Brand Ambassador for Chay Spirits

How would you engage your campus community to promote a new brand?
I would engage my campus community by creating relatable, lifestyle content that naturally integrates the brand into everyday college life. I’d build excitement through on-campus activations, giveaways, and collaborations with student organizations, while encouraging peer-to-peer sharing. By combining social media with real-life interactions, I’d create authentic buzz and drive engagement.
Chay Spirits
Social Media Engagement Manager

What metrics do you prioritize to measure social media success?
I prioritize engagement rate, reach, and conversions. Engagement (likes, comments, shares) shows how well content resonates, reach measures visibility, and conversions (clicks, sign-ups, or purchases) reflect real impact and effectiveness.









