I create content that’s polished without feeling overproduced by balancing intentional visuals with real, everyday moments that Gen Z and Gen Alpha genuinely connect with.For social media, I start with a clear concept that fits the platform (quick hooks, natural lighting, trending-but-on-brand audio), then film in real-life settings like getting ready for class, morning skincare, or a casual reset routine. I keep visuals clean and cohesive while letting the delivery stay conversational and unscripted so it feels authentic rather than staged.In terms of confidence on camera, I speak the way I would to a friend—smiling, relaxed, and honest about how the product fits into my routine. That confidence makes the content feel trustworthy and approachable, which is key for skincare audiences.To connect through social media, I focus on storytelling and relatability: showing simple routines, highlighting texture and results in a natural way, and using captions that feel warm, playful, and community-driven. I also stay mindful of brand voice, ensuring everything aligns with Chasing Summer’s carefree, youthful energy while still looking elevated and intentional.Overall, my goal is to make the content feel like a summer moment someone wants to step into—easy, confident, and real—while still meeting high visual and brand standards.

Yes, I’m very comfortable creating content for both TikTok and Instagram. I have experience developing short-form, engaging videos, aesthetic photos, and story content that aligns with trends while still feeling authentic and on-brand. I focus on clear storytelling, eye-catching visuals, and captions that encourage interaction and community engagement.

Yes.