She/Her
Emilie
I’m a sophomore at Syracuse University studying public relations with a minor in project management. I'm from Rye, New York and hope to live in the big apple after graduation.
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About Me
S.I. Newhouse School for Public Communications
Class of 2028
Syracuse University
B.S. Public Relations, project management
Class of 05/2028
University of Georgia
Athens, GA, US
Class of 05/2025
Syracuse University - S.I. Newhouse School of Public Communications
Syracuse, NY, US
Public Relations, project management
Class of 05/2028
Syracuse, NY, USA
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Interview Questions
Julia Haber
Influencer Partnerships Intern
What are 10 brands you would prioritize pitching for Julia?
4AM Skin
Garrett Popcorn
Katjes Candy
Gorjana
Abbode NYC
BEHAVE Candy
Nori Press
Khloud
Beauty of Joseon
Graza
Julia Haber
Influencer Partnerships Intern
How will you use AI for this role?
I would use AI as a tool to make workflows more efficient and streamline certain tasks while still maintaining my own voice. At Newhouse, my professors encourage us to use AI as a support tool rather than something that replaces original thinking. I agree with this mindset and think AI can be incredibly helpful for speeding up processes and generating inspiration when dealing with creative blocks. Nonetheless, I would make sure not to become overly reliant on it because human perspective is still what make content truly engaging.
Julia Haber
Influencer Partnerships Intern
How would you approach pitching a brand deal?
I would approach pitching a brand deal by first researching the brand’s identity and audience, as well as current marketing approach so the partnership feels authentic and mutually beneficial. The strongest pitches clearly explain why the collaboration makes sense culturally and strategically. My PR background has given me experience developing research-backed campaign pitches. For example, For example, I was part of the winning Syracuse University team for the recent Uber One x Home From College back-to-school campaign. My team combined audience insights and trend research to creatively connect with college students in a way that felt relevant to their actual lifestyles. I think successful brand deals come from understanding both the audience and the brand, then presenting ideas in a way that feels aligned with the company’s goals.