I think a trend that fits your brands format right now is the, "who said that?" trend. If I were able to create content where I explain the random increase of changes in my body and then say how the product has helped me, finishing off with, "Who said That?" would be on trend with media right now and fits how your brand wants to be serious yet humorous.

How I would explain what Alori does in an Instagram Reel is be myself, show that the product is real and can help change yourself in a good way while also being in a humorous tone. Hormones and body positivity are things that I've been trying to get help on myself and medically and being able to help a brand express moments like that would be amazing.

Though I've had many in my upbringing, as an adult I've struggled with this question everyday. My why am I like this moment, that I've had recently, was the fact that I seen an incline in hairloss, weight gain, hairgrowth in unusual places (face & stomach),low energy and many mood swings.