I’m motivated by the challenge of getting people interested and engaged. I enjoy talking to people, building excitement around something, and seeing it grow—whether that’s through conversations, events, or social media. It’s really rewarding to know I played a part in that.

I’d focus on selling the experience, not just the app. I’d explain what it is in a simple, relatable way and highlight why it’s actually useful or fun—like how it helps you meet people or stay connected on campus. I’d also point out what makes it different from apps they already use so it feels worth their time. At the same time, I’d use social proof by mentioning that other students are already using it or that it’s starting to grow on campus. Then I’d make it easy for them to try it right away—either by showing them how it works or encouraging them to download it on the spot. The goal is to make it feel exciting, easy, and worth trying in the moment.”

I’d love to see Saint James sold at Ozark Natural Foods (the Co-op). It’s really popular with both college students and locals, especially since it’s so close to campus. They also host a lot of events like farmers markets and vintage pop-ups, and they regularly collaborate with University of Arkansas student organizations, which helps bring in a strong student presence. It’s been around for a long time, so it’s a trusted and well-known spot, and people already go there looking for high-quality, better-for-you products—so it feels like a great fit for the brand. I’d also look at getting Saint James into stores like Walmart and Sam’s Club. With their headquarters in Northwest Arkansas and multiple locations nearby—including one right by campus—they have a huge reach and would make the product really accessible to both students and the local community.