Interview Questions
Extra
Social Growth Lead

What strategies would you use to grow Extra's social media presence on TikTok? How would you measure success?
To grow Extra’s social media presence on TikTok, I would focus on trend-driven, on-brand content that feels fun, youthful, and conversational, while incorporating creator collaborations and UGC to keep the feed authentic and scalable. I’d develop recurring series, quick comedic moments, and reactive content using duets, stitches, and video replies to make the brand feel relatable and engaged with the community. Using my experience in influencer partnerships, I’d test different hooks, posting times, and content styles to continuously optimize performance. Success would be measured through follower growth, reach, engagement rate, video completion rate, top-performing content formats, and creator asset performance, along with overall brand impact such as positive sentiment, increases in organic posts, and community participation
Create | Creatine Gummies
Sampling Team for Create Wellness (Creatine Supplement Brand)

Share a little about your interest in fitness on campus.
I’ve always been really connected to fitness, so being involved in it on campus is something that naturally excites me. For me, fitness is more than just working out. it’s a way to stay grounded, manage stress, and build a community.On campus, I love the idea of having a space where people with different backgrounds and goals can come together, support each other, and grow. Whether it’s group classes, lifting, dance-based training, or wellness events, I’m interested in being part of environments that encourage confidence and healthy habits.Being active on campus also gives me a sense of routine and balance, especially when school and work get overwhelming. It helps me stay focused, centered, and connected to people who value the same things.
Create | Creatine Gummies
Sampling Team for Create Wellness (Creatine Supplement Brand)

Are you comfortable stopping peers and getting them to sample create gummies?
Absolutely! Especially all of my dance friends.








