A relatable video tends to have the most authenticity since viewers relate to the creator more and feel like the content reflects their own experiences or emotions. This connection makes people more likely to watch the whole video, share it, and even interact in the comments because it feels genuine instead of forced or scripted.

I would showcase the makeup product in a short video by starting off with a grwm and showing how the lip stain lasts me throughout the day. Checking in later in the day to showcase the durability and efficiency of the product.