Interview Questions
Sourse
Social Media Intern
What is a wellness or beauty brand that has great social media presence? What sets them apart?
I believe that Bloom Nutrition is a wellness brand that has a great social media presence. What sets them apart is their way of reaching their audience. They use a type of influencer marketing that ranges from smaller influencers to bigger ones, making it a more personable brand. They also collaborate with fitness/wellness influencers which also contributes to their success in social media. Their products can be seen in the background of a lot of social media posts on TikTok and Instagram even if the content is not directed towards them which sets them apart from others.