Interview Questions
Ello Products
Summer UGC Creator for Ello Products

What is your strategy and approach making content for a brand like ours?
My strategy and approach to making content for a brand like Ello would of course be to make every video short and sweet! Gen Z has a short attention span so it's really important to get straight to the point. Music is also very important. If I hear a sound I don't like, I'm scrolling without hesitation so staying up to date on trending sounds. I also think changing the background and scenery frequently is a great way of keeping the audience engaged. For example if I was to be sipping from an Ello water bottle in the library then transitioning to laying on the beach, and then maybe at the gym or on my tennis courts. So many different ways to stay hydrated and keep it interesting!
Ello Products
Summer UGC Creator for Ello Products

Please link your portfolio or relevant content examples?
Ello Products
Summer UGC Creator for Ello Products

What are 2 content ideas you have for ello?
Two content ideas I have for Ello products include:
With the summer heat this year and always being out on the tennis courts for long periods of time, Ello provides support to staying hydrated while still looking cute. Hydration is Hot.
Showing a student staying hydrated while in the library all day, stressing about finals, then moving locations to on the beach and all the stress has disappeared. Goodbye stress, 'Ello summer!