Interview Questions
Home From College
X Intern

What are your initial thoughts on H\FC's B2B marketing strategy on X?
From my point of view, Home from College’s B2B strategy on X feels a bit surface-level right now. I can see they’re trying to build visibility, but it doesn’t fully speak to the people who actually make decisions in higher ed. If it were up to me, I’d make the posts feel more personal, less corporate so that it's something that actually starts conversations instead of just pushing messages. X is great for quick, human connection, and if they focused more on storytelling, insights, and real engagement (not just posting), they could turn it into a real growth channel instead of just background noise.
Home From College
X Intern

Do you have experience with marketing on X? Describe here. Include any links if applicable.
No; I have done other short form contents on Instagram, LinkedIn, and TikTok.
Home From College
X Intern

Do you have experience with B2B marketing? Describe here.
Yes, I have B2B marketing experience through my role at a marketing research agency, where I work with business clients to provide market insights, analyze industry trends, and support strategic decision-making. I also assist in our LinkedIn marketing side where I make posts using Canva.


