Yes

To boost engagement on TikTok, I’d focus less on being perfect and more on being relatable. First, I’d grab attention fast. The first 2–3 seconds really matter, so I’d start with something that makes people curious — a bold statement, a question, or “I wish I knew this earlier…” I’d keep it natural. TikTok isn’t about polished ads — it’s about personality. Talking like you’re on FaceTime with a friend works way better than sounding scripted. I’d also make the content interactive. Asking simple questions like “Would you try this?” or “Be honest…” gives people a reason to comment. And replying to comments with new videos helps build a little community instead of just posting and disappearing. Trends matter too — using trending sounds, formats, or hooks — but I’d always tweak them to fit my style so it doesn’t feel forced. At the end of the day, engagement grows when people feel something — entertained, understood, inspired, or even slightly called out. If it makes them react, they’ll interact.

UGC videos feel authentic when they don’t try too hard. It’s usually just someone being real — talking the way they normally talk, maybe filming in their room or car, not in some perfect studio. When they actually show themselves using the product and explain why they like it (or even mention a small downside), it feels honest. What makes it effective is simple: it feels like a friend giving advice, not a company selling something. When someone shares a personal experience instead of reading a script, people trust it more.