I believe that creative challenges in the content creation space are simply more opportunities to experiment and grow. I start by breaking down what isn't working. For example, if a video does poorly, I try to analyze why that happened. Was the flow or pacing off? Were there enough visuals for engagement? Was the story or message clear? I then make sure to adapt my ideas to current trends and audience feedback. Ultimately, staying flexible and being able to read the platform leads to more engagement and impactful creativity.

I have extensive experience creating video content across multiple platforms. I've built a personal brand centered around my favourite music artist, The Weeknd, where I film and edit relatable videos that have reached millions of clicks. I focus on fan engagement, news and storytelling. Through this, I've learned how to adapt to audiences and use techniques to enhance retention and engagement.