Bluephoria: A Yerba Euphoria Experience Inspired by the show Euphoria, this event will be dramatic, immersive, and visually striking. As someone deeply involved in Phi Chi Theta and PASA, I can promote the event to these networks and beyond. People already call me the Yerba ambassador because I’m always drinking one and can go off on why Yerba beats any other drink (especially if they’re sipping a Celsius) I can use that energy to tease the immersive experience, share pre-event content, and run social media challenges like “Which Bluephoria flavor matches your Euphoria mood?”

It'll be the ultimate campus night for students to connect, have fun, and experience Yerba Madre in a whole new way. The vibe will feature neon lights, glitter, bold colors, moody music, and that edgy, over-the-top aesthetic the show "Euphoria" is known for. Guests will step into a mini Euphoria episode, sipping on Bluephoria flavor or other preferred flavors and fully embrace the experience.The event will feature interactive stations designed for fun and connectivity. The Bluephoria Bar will serve signature Bluephoria drinks in aesthetic cups with neon stirrers, glowing under UV lights. A Makeup & Glitter Corner will let guests add sparkling, dramatic touches to their looks, perfect for Instagram and TikTok photos. The Confession & Stories Wall will allow students to share funny, wild, or relatable stories, adding a playful, community-driven element. Additionally, photo booths with neon signs, and mirrors will create the perfect dramatic shots for social media. Guests will leave energized, with exclusive merch, a free Bluephoria, and tons of shareable content. The combination of the immersive Euphoria aesthetic, interactive experiences, and social media-ready moments will make this event both unforgettable and highly viral, building excitement and visibility for the brand across campu

Phi Chi Theta

Pan African Student Association - Director of Membership (In charge of facilitating meetings, sending group messages, and coming up with ideas)

Californias for Justice

Black Student Assembly Member

USC Business Cosmetics Club

Marshall Womens Leadership BoardMember

Girls Gains SC

My strategy is all about being relatable, consistent, and interactive. I focus on creating content that sparks conversation — whether it’s a funny meme, a relatable post, or a challenge people can participate in. Then I make sure to engage back: reply to comments, ask questions, and make the community feel seen. I’ve learned that online spaces thrive when people feel like they’re part of something fun and authentic, not just scrolling past ads