What excites me most about BUNKY is how it’s making popcorn feel fresh, fun, and way more elevated than your average snack. I’m a genuine popcorn connoisseur — it’s my go-to comfort food — and honestly, nothing beats a big bowl of popcorn and a little Diet Coke during my nightly rewatch sessions of my favorite shows.

I think I’m a great fit for BUNKY’s brand voice because I naturally bring that same playful, feel-good energy. I love creating content that feels real and fun — the kind that makes people smile and want to join in. BUNKY’s warm, wellness-minded vibe matches how I already share things I love: casual, genuine, and full of personality.

I think the key to making healthy or “functional” products feel aspirational instead of preachy is authenticity. People can tell when someone’s genuinely excited about what they’re sharing. Personally, I love just jumping in front of the camera and showing my real love for a product — not forcing it, just sharing why it fits into my lifestyle and makes me feel good. It’s also important that whoever’s representing the brand feels personally connected to its values and goals. When that connection is real, the content naturally comes across as positive and inspiring rather than “you should do this.” For BUNKY, that means creating content that celebrates feeling good, not perfect — and letting that genuine enthusiasm lead the storytelling.

Two brands doing social media really well right now are Poppi and Bloom Nutrition, and I think BUNKY can learn a lot from both.

Poppi nails the balance of fun visuals and relatable storytelling. Their content feels fresh, colorful, and human — not overly polished — which makes people actually want to engage with it. For BUNKY, that could mean creating playful, wellness-inspired posts that show how the brand fits naturally into people’s daily lives. Bloom Nutrition, on the other hand, has built a super engaged community that actually converts. They mix real testimonials, influencer collabs, and helpful wellness content to make followers feel part of something bigger. BUNKY could take a similar approach by encouraging people to share their own “BUNKY moments” and building real connection before and after launch.

Blending Poppi’s fun energy with Bloom’s community focus would help BUNKY grow an authentic, loyal audience that’s excited to be part of the brand.