Interview Questions
Tandem
Social Media Audit & Optimization Assistant

Which social media platforms do you use most often, and what do you like about their setup or analytics tools?
I use Tiktok and Instagram the most and what I like about their setup and analytics is that it tells you information on the demographic viewing your content which helps you create content more geared towards the audience you are trying to target. Also these platforms make it very easy for you to find these tools/ they are accessible.
Tandem
Social Media Audit & Optimization Assistant

What tools or strategies do you recommend for optimizing engagement across platforms?
I recommend staying consistent with updating platforms as well as keeping the content experience seamless across all platforms. Also I would recommend targeting Gen Z as an audience since they are the most active and engagement will depend on them.
Tandem
Social Media Audit & Optimization Assistant

If something isn’t working properly (for example, Instagram posts aren’t sharing to Facebook), how would you approach diagnosing the issue?
I would check whether Instagram and Facebook are properly linked through Meta settings. If not I would unlink and relink or contact support for more details on whether it is a glitch on Meta's part.

