I’d honestly just make it feel very natural and relatable. I’d share Barebells in moments people already recognize, like grabbing one before class, after a workout, or when I’m running between meetings and social plans. Letting people try it for free is huge, so sampling with friends, study groups, and at campus events would be my main move. I’d talk about the flavors like I would with a friend, not as an ad, and show that it actually tastes good and fits into a busy college life. Once people try it and realize it doesn’t taste like a typical protein bar, they’re way more likely to keep buying it.

Because I’m very fit myself and a gym rat. I’m also pretty active on campus and I know how to target these.

It would be easy at UNLV

good tasting, something that won't hurt my sensitive stomach, gut health.

It depends, sometimes I take pills and sometimes gummies. I like the pills more bc I haven't been able to find gummies that taste good.